The Amazon Vendor’s Guide to Promotions: Setting up coupons and vouchers in Vendor Central
Amazon is very good at leaving vendors to run their own business. When it comes to Vendor Central tips and help, Amazon takes a very hands-off approach. Vendors are expected to do it all, but many simply set up their accounts and then desert them, thinking it will all run (and generate successful sales) by
Product video basics for vendors
As the saying goes, a picture is worth a thousand words. If that’s the case, then what about a video? If you are not including videos on your product detail pages, you may be missing out on conversion and sales. Videos can bring a product to life, showing customers details that an image may not.
How to negotiate Amazon vendor terms
The Q1 period can be a stressful time for vendors. This is the time of year when Amazon reviews and renegotiates annual vendor agreements. Experienced vendors may be more comfortable and able to get the most out of the negotiation process. Inexperienced vendors should understand the terms and how the system works before jumping in.
Amazon Locker continues delivery innovation for customers all over the globe
With faster deliveries, and more deliveries to more locations than ever, Amazon is continually ramping up innovative delivery options. The Amazon Locker program is one of these unique solutions. Instead of having packages delivered to apartments, doorsteps, and near mailboxes, customers can opt to have them put securely in Amazon Locker Hub locations throughout the
Amazon Prime Student gives members Prime perks at a discount
With more than 100 million members globally, you have no doubt heard and experienced the benefits of Amazon Prime. But you may not be aware of Amazon Prime Student, a special program exclusively for college or university students. With Prime Day 2019 beginning on July 15, it’s the perfect time to start a free 6-month
Advertising basics: Are you tracking your ROAS?
As an Amazon vendor, reaching online shoppers, making sales, and growing your overall business are the goals you always have in mind. While there are many pieces to success on Amazon, advertising is a key piece of the puzzle. How do you determine if marketing is successful and deserving of continual investment? One crucial metric
Amazon Warehouse offers even greater savings for customers
With millions of low-priced items to be found through the Amazon Buy Box, some customers and brands might not realize there are even lower priced items to be found on the very same product detail pages. Amazon Warehouse is a business of Amazon that sells quality used products and rents out used textbooks. Amazon Warehouse
AmazonSmile raises money for more than one million charities
If you regularly shop on Amazon, you could easily be donating 0.5% of your purchases toward the charity of your choice. AmazonSmile is a program launched in 2013 to facilitate fundraising for a wide range of charitable organizations. In fact, every item available for purchase on Amazon.com is also available on AmazonSmile. By selecting a