Vendor Insights

Amazon Advantage allows media creators to harness the power of Earth’s biggest e-tailer

By Katy Luxem | November 20, 2018 | 0 Comments
Amazon Advantage publishing

In the age of the Internet, it’s much easier than it used to be for content creators to market themselves and find their niche audiences across the globe. But with the obvious bonuses the web brought, comes saturation and competition. With many options to self-publish and avenues to advertise, how do you take the plunge […]

Invest in Amazon Advertising (AMS) to Increase Traffic and Boost Sales

By Katy Luxem | November 4, 2018 | 0 Comments
Amazon Advertising AMS

Amazon Advertising encompasses sponsored ads, display ads, video ads and brand stores. Sponsored ads include Sponsored Products and Sponsored Brands (which were previously known as Headline Search Ads). These are of particular interest to sellers and vendors.

Amazon Private Label Brands and Accelerator Program

By Katy Luxem | October 22, 2018 | 0 Comments
Amazon Private Label Brands

It’s 2018, and by now, everyone knows Amazon sells everything from books to food and tools to baby products. What you might not realize, however, is Amazon has evolved from simply being a distribution channel for brands and manufacturers into actually being the manufacturer. What began in 2016, has grown to be a big business […]